Screen sees Truepress shipments pass 100 units

Screen Graphic Solutions has seen cumulative shipments of its Truepress Jet L350UV inkjet label printing systems pass the 100-unit mark worldwide.

The Truepress Jet L350UV series was launched at the end of 2013, and has since been expanded to include: the Truepress Jet L350UV+, featuring enhanced productivity, thin substrate support and new orange ink; and the Truepress Jet L350UV+LM, which is compatible with newly developed low migration inks for the food packaging industry. These systems were launched at Labelexpo Europe 2017.

The first was commercially released as a CMYK model at the end of 2013. In the spring of 2014, white ink was additionally released and in the following autumn, the JetConverter L350 digital label finishing line was added. Screen and Prati have also formed a collaboration to develop an interface between the Screen Truepress Jet L350UV series of digital label presses and the Digifast One modular digital converting line.

Following successful promotions in Japan, Europe and North America, Screen strengthened its showroom displays to create regular demonstrations in East Asian locations such as Singapore, Shanghai and Taiwan. These efforts have effectively contributed to a continuous increase in the number of installations throughout the East Asian region, the company noted.

Tsuneo Baba, Screen Graphic Solutions president, commented: ‘While we released the Truepress Jet L350UV digital label printing system at the end of 2013, the actual start of worldwide sales activities was around the spring of 2014, following the release of our white ink. I believe achieving shipments of 100 units in 3.5 years represents a good and stable pace, compared with our existing competitors.

‘The Truepress Jet L350UV was a late entry to the digital printing field. However, we have successfully differentiated ourselves in the market thanks to our well-established pre-press core technologies such as color matching and detailed reproduction of text and fine lines, as well as our product reliability and user-friendly designs promoted through the integration of software and hardware development.

‘Our efforts have resulted in high customer satisfaction, leading to strong repeat orders and customer-driven referral marketing. [We] will continue to develop products, sales and marketing programs, and support networks that quickly respond to market needs. We will also continue to listen to our customers’ opinions and build trusting relationships with these customers as a first priority.’